Independent creative advertising agency

Brands don’t whisper. They Flaunt.

Flont is a full-service creative agency for brands tired of blending in. Strategy, film, design and media — engineered to clear the noise in one clean jump.

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Services — what we do

Everything it takes to be unskippable

Eight disciplines, one obsession: work people choose to watch. Pick a lane, or hand us the whole road.

Strategy

Brand strategy & positioning

Research, audience mapping and a sharp point of view your competitors will wish they'd claimed first.

  • Positioning
  • Naming
  • Architecture
  • Voice
Film

Campaign films & production

Hero films, TVCs and digital cutdowns — scripted, shot, graded and delivered for every screen size.

  • TVC
  • Digital film
  • Edit & grade
  • Sound
Social

Social & content systems

Always-on calendars, repeatable formats and community playbooks that survive the algorithm's mood swings.

  • Formats
  • Calendars
  • Reels
  • Community
Design

Identity & design

Logos, systems, packaging and guidelines built to look as good on a hoarding as on a 6 cm screen.

  • Identity
  • Packaging
  • Guidelines
  • Motion
Media

Media & performance

Planning, buying and weekly optimisation across Google, Meta and programmatic — so the big idea meets its audience.

  • Planning
  • Buying
  • Analytics
  • CRO
OOH

Out-of-home & experiential

Hoardings, DOOH, transit takeovers and brand stunts engineered for the second glance — and the repost.

  • OOH
  • DOOH
  • Transit
  • Launches
Influence

Influencer & creator marketing

Nano to macro — creator matchmaking, brief-to-brief management and performance tracking that goes beyond vanity reach.

  • Creator brief
  • Outreach
  • UGC
  • Reporting
AI Ads

AI & performance advertising

20+ ad variants per brief, machine-tested and human-approved. Faster creative iteration, lower cost per conversion.

  • AI creative
  • A/B matrix
  • ROAS focus
  • Dashboard

About — who we are

Born in a walk-up, raised on deadlines

Flont started in a two-room walk-up above a Hauz Khas print shop — three planners, one borrowed camera, and a theory: attention isn’t bought, it’s earned in the first second.

Today we're 28 strategists, filmmakers, designers and media nerds shipping work for challenger brands across India. The print shop is gone. The theory still runs the place.

28Humans
140+Campaigns shipped
9Industry awards

✦Jump first

We prototype the idea before the deck. If it doesn’t work rough, it won’t work rich.

✦No beige ideas

If it can’t stop a thumb in half a second, it doesn’t leave the building.

✦Craft is strategy

Execution quality is a media multiplier. We grade, kern and mix like it’s ours.

Contact — say hello

Ready to be seen?

Tell us what you’re launching, fixing or relaunching. We reply within one working day — usually with a sketch attached.

hello@flontstudio.com

+91 72919 15758

Studio

115/7 TF Amritpuri, East of Kailash
New Delhi 110065, India

Hours

Mon–Fri · 10:00–19:00 IST
Shoots happen whenever the light’s good.

Elsewhere
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© Flont Creative Pvt. Ltd.

Made with caffeine in New Delhi

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Strategy

Brand strategy & positioning

We dig into your market, map the competitive white space, and build a platform your brand can own for years — not just a campaign.

What's included

  • Stakeholder discovery workshop (3–4 hrs)
  • Competitive landscape audit (10–15 brands)
  • Target audience personas with insight mapping
  • Brand positioning platform document
  • Naming strategy (if required)
  • Brand architecture framework
  • Tone of voice guide with do/don't examples
  • 30-page strategy PDF delivered

Who this is for

  • New brands launching in a crowded category
  • Established businesses losing market share
  • Rebrands before a funding round or IPO
  • Companies entering a new market or segment

Timeline

4–6 weeks from kick-off to final delivery

Our process

01
Discovery

Stakeholder interviews, brand audit, and a deep-dive into your category dynamics.

02
Insight mapping

We synthesise raw data into meaningful audience truths and competitive white spaces.

03
Platform creation

Positioning statement, brand essence, proof points, and narrative arc.

04
Voice & language

Tone of voice rules, messaging hierarchy, and copy examples for key channels.
Film

Campaign films & production

From brief to grade — we script, shoot, edit and deliver films that earn views rather than beg for them.

What's included

  • Creative brief + concept development (2 directions)
  • Full script + storyboard
  • Pre-production: casting, location scouting, crew
  • 1–2 day shoot (Mumbai/Delhi standard)
  • Professional edit, colour grade, & sound mix
  • 30s & 15s hero cuts; 9:16 vertical adaptations
  • Two rounds of revisions
  • Final delivery in broadcast + social specs

Timeline

4–8 weeks from brief to final delivery

Our process

01
Brief & concept

We develop 2 creative territories before committing to production — saving time and money.

02
Pre-production

Storyboard, casting, location approvals, permits, call sheets — all handled in-house.

03
Shoot & capture

We work with a core crew of 8–12 professionals across direction, DOP, and production.

04
Post-production

Edit, colour grade, sound design, music licensing, and subtitle/caption overlays.
Social

Social & content systems

We build repeatable content engines that don't collapse when someone goes on holiday — formats, calendars, and community playbooks your team can run.

What's included

  • Platform audit (Instagram, YouTube, LinkedIn, X)
  • Content strategy + monthly content calendar
  • 16–20 posts per month (graphics + copy)
  • Reels scripting, filming brief & editing
  • Story & carousel formats
  • Community management (DMs + comments)
  • Monthly analytics report with recommendations
  • Hashtag & SEO strategy per platform

Platforms we cover

  • Instagram & Facebook (Meta)
  • YouTube Shorts & long-form
  • LinkedIn (B2B brands)
  • X (formerly Twitter)
  • WhatsApp Business broadcasts

Engagement

Ongoing monthly retainer. Minimum 3-month commitment for meaningful growth.

Our process

01
Platform audit

We assess what's working, what's dead weight, and what the algorithm is rewarding this month.

02
Content strategy

Defining your brand voice on each platform, content pillars, and a repeatable format library.

03
Monthly creation & scheduling

Content calendar shared 7 days in advance for your approval before anything goes live.

04
Community & reporting

Engaging with your audience daily; monthly performance review with next-month pivots.
Design

Identity & design

Logos, systems, packaging, and motion — built to work at 6 cm on a phone and 60 ft on a hoarding.

What's included

  • Brand discovery & mood board session
  • 2–3 logo concept directions
  • Full logo system (primary, secondary, icon)
  • Colour palette + typography system
  • Brand guidelines document (30–40 pages)
  • Stationery suite (card, letterhead, envelope)
  • Social media template kit
  • Packaging design (per SKU range, if required)
  • Motion & animation guidelines

Timeline

5–8 weeks from briefing to final brand guidelines handover

Our process

01
Discovery

Brand questionnaire, competitor review, and a 2-hour creative alignment session.

02
Concept development

3 visual directions, each with rationale — you pick one to develop into a full system.

03
System build

Colours, typography, grids, secondary marks, do/don't examples, and usage rules.

04
Handover

Full source files (AI, EPS, SVG, PNG), brand guidelines PDF, and a 1-hour walkthrough session.
Media

Media & performance

Planning, buying, and weekly optimisation across Google, Meta, YouTube, and programmatic — so the work gets seen by the right people.

What's included

  • Full media audit of existing accounts
  • Audience research & segmentation
  • Cross-channel media plan (Google, Meta, YouTube)
  • Campaign setup, tracking & pixel installation
  • Weekly performance optimisation
  • A/B testing of ad creatives and audiences
  • Monthly reporting dashboard
  • Quarterly strategy review

Channels we manage

  • Google Search, Display & Shopping
  • Meta (Facebook + Instagram) Ads
  • YouTube Video Campaigns
  • Programmatic & DSP (DV360)
  • LinkedIn Ads (B2B)

Our process

01
Audit & strategy

Deep-dive into your existing campaigns. We find what to stop, what to scale, and where the budget is leaking.

02
Setup & structure

Campaign architecture, tracking setup, UTM parameters, and conversion event configuration.

03
Launch & optimise

Weekly bid adjustments, audience refinements, and creative swaps based on real performance data.

04
Report & grow

Monthly performance reviews with clear ROAS, CPA, and CPM benchmarks — no vanity metrics.
OOH

Out-of-home & experiential

From Connaught Place hoardings to Mumbai's BKC transit corridors — outdoor work that earns the repost.

What's included

  • Site audit & strategic location selection
  • Creative concept for OOH formats
  • Hoarding, unipole & bus shelter designs
  • Digital OOH (DOOH) content for LED screens
  • Transit wrap creative (metro, bus, auto)
  • Experiential/event concept & execution
  • Print production supervision
  • Campaign monitoring & photo documentation

City coverage

  • Delhi NCR (Connaught Place, Aerocity, NH-8)
  • Mumbai (BKC, Bandra, Western Express Hwy)
  • Bengaluru, Hyderabad, Pune
  • Pan-India campaigns via media partners

Media rate context

Our process

01
Outdoor brief

Understanding campaign goals, target geographies, budget, and timing windows.

02
Site selection

Data-driven location recommendations using traffic counts and audience dwell-time data.

03
Creative production

Designs made for reading-distance legibility at 3 seconds — your brand's billboard moment.

04
Monitoring & reporting

Post-campaign photo documentation, estimated impression reports, and ROI benchmarking.
Influence

Influencer & creator marketing

Nano to macro — we find the right creators for your brand, brief them properly, and measure what actually matters.

What's included

  • Category & audience alignment research
  • Creator shortlist with engagement analysis (fake follower check included)
  • Detailed creative brief per creator
  • Contract negotiation & management
  • Content review & brand compliance check
  • Live monitoring & comment tracking
  • Post-campaign performance report
  • UGC licensing & repurposing rights

Creator tiers we manage

Our process

01
Audience mapping

Who do you need to reach and who do they actually trust? We research the overlap, not just the follower count.

02
Creator vetting

Every creator goes through an engagement quality check, brand-safety review, and fake-follower audit.

03
Brief & execution

We write detailed, platform-specific briefs that give creators creative freedom while keeping your brand safe.

04
Measure & repurpose

Campaign report with views, saves, shares, and sentiment analysis. Best-performing UGC licensed for your paid ads.
AI Ads

AI & performance advertising

20+ ad variants per brief, machine-tested and human-approved. We use AI to generate creative at speed and human strategy to make sure none of it is average.

What's included

  • AI-powered creative matrix (20+ variants per brief)
  • Human creative direction & quality filter
  • Static, video, and carousel ad formats
  • Copy variants for each audience segment
  • A/B testing framework & test plan
  • Weekly creative performance scoring
  • Winning variant scaling recommendation
  • Live performance dashboard access

Why AI + human

  • 10× faster creative iteration vs traditional production
  • Lower cost per winning creative
  • Real-data feedback loops (not gut instinct)
  • Continuous improvement; ads get better monthly

Best for

Our process

01
Audience & intent mapping

We build a creative brief matrix based on your customer segments, purchase triggers, and objections.

02
AI creative generation

20–40 ad variants produced across copy, visual, and format dimensions — in days, not weeks.

03
Human curation & launch

Our creative team filters out the average 80% and approves only brand-safe, on-strategy variants for testing.

04
Test, learn, scale

Weekly data review identifies winning creative. Winners get budget; losers get replaced — automatically.